Founder and mainstay of Christopher Creative, my name is Christopher Derry.
My focus is 21st century digital creative consulting, where I guide my clients through the web that is modern digital. In other words, I help define the client message, develop a unique and iconic style and identity appropriate for target audience, and using various digital channels, present to the end-user. These digital channels include your primary web sites, lead-generating mobile landing pages and microsites, various social media integrations, email marketing, and by the time I wake up tomorrow morning, something else will have arrived.
My professional expertise is largely in keeping up with the fast-paced nature of digital technology and the methods used to deliver our marketing (marketing can be commercial OR personal…doesn’t have to be a product for sale) messages. My passion for learning through exploration and experimentation has led me into the world of digital visual communications and the ever-changing technologies behind their modern delivery methods and interactions.
It’s quite the digital landscape out there, yet for some reason it clicks in my head, and I cherish the opportunities to provide a service which satiates my inner-thirst for creative expression and my need and appreciation for the analytic process to answer the “Whys” and “Hows”. It’s basically creative problem-solving mixed with some technical how-to, all based on proven marketing principles.
21st-century marketing isn’t as different as some may make you believe. The delivery methods have certainly changed and evolved, but fundamental and proven marketing principles still apply today as much as ever.